We have created a mobile app that will change the Online Travel Agencies (OTAs) market and offer a great opportunity to the smart investor.
Post Coronavirus World will be different from the last several years and currently dominating OTAs might become footnotes in business books.
Our system increases merchants’ profits and decreases clients’ costs.
It is interactive in real-time, and it gives total freedom to both clients and merchants.
In a nutshell, it works as follow: clients make a bid using the mobile app stating their total budget and other parameters, suitable hotels receive the bid and can (but don’t have to) reply with their counter offer. At this point, clients are free to choose any of the offers (or even none), they do not have to choose the cheapest one!
– Hotels do not have to offer rooms nor does give price in advance (thus avoiding potential OTA’s penalties due to complex inventory management). They offer IF and WHEN it suits them. In Post Coronavirus World tailored offers will be a must in order to avoid huge discounts for corporate clients and/or general public.
– Clients: after the bid, they receive firm offers and can choose any of them after having viewed the profile of the hotels in question.
We are online with the Beta version of YouBid®, with Sri Lanka being our country of entry and starting enrolment of merchants in two other major EU countries.
Our marketing strategy is based on modern, mobile models but with a strict budget, rather than wasting money on excessive, old style advertising.
In Post Coronavirus World major players will throw whatever money they still have left into both modern and traditional marketing wasting large portion of it while every dollar we will spend will bring tangible results.